Branding Photography for Daria Ibbini Hypnotherapy

Branding Session with Daria Ibbini Hypnotherapy: Personality-Driven Brand Photography

When Daria, a Plymouth based hypnotherapist and entrepreneur, reached out for a branding photography session, her goal was clear: to create visual content that felt authentic, creative, and feminine, while reflecting the professionalism and personality behind her practice.

As a brand photographer, I love working with women-led businesses and creatives who understand that their brand is about more than just a logo, it’s about how they show up and connect with their audience. And for service-based businesses like Daria’s, visual storytelling is a powerful way to build trust and familiarity with potential clients.

Building the Vision: Creative, Feminine, Professional

Before the shoot, Daria and I spent time discussing her goals, brand values, and how she wanted to be seen online. We covered everything from:

  • Styling choices (what to wear, colour palettes, accessories)
  • The balance between posed vs. natural shots
  • Using her tools of the trade to show her at work
  • Creating a mix of headshots, lifestyle imagery, and process shots

The aim was to capture imagery that felt tailored and true to her, while also being polished enough for her website, social media, and marketing.

The Shoot: Galactic Growth Studios

We chose Galactic Growth Studios (soon to be rebranded as Huddle Content Studio) for the session - a beautiful, creative space with natural light and clean, modern interiors. It was the perfect setting to reflect Daria’s grounded, calming energy and the professionalism of her practice.

Throughout the shoot, we kept things relaxed and collaborative. We moved between set-up shots, natural moments, and portraits that felt genuinely her  - creating a cohesive, personality-driven gallery she can use across all her platforms.


Why Branding Photography Matters

For personal brands and small businesses, photography isn’t just about aesthetics - it’s about clarity, connection, and consistency.

When your visuals align with your voice and values, you build instant trust with your audience. People buy from people, and showing up as yourself, clearly and confidently, helps potential clients feel like they already know you before they ever reach out.


Ready to Elevate Your Brand?

If you’re a freelancer, creative, or small business owner looking for photography that feels true to you, I’d love to help. I work closely with clients to plan intentional, personality-driven brand shoots that reflect who they are and what they do - with clarity and creativity, and we have a whole lot of fun during the process! 

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